Sony Computer Entertainment claims that retail sales of its new PlayStation 3 (PS3) computer entertainment system achieved a total of 1 million units worldwide in the 3 weeks since its launch on September 1, 2009.
The expansion of the PS3 platform is being accelerated along with the introduction of more software titles as well as the enhancement of PlayStation Network.
Recently, Microsoft had announced that sales of Xbox 360 consoles passed the 30 million mark globally, with its Xbox LIVE community swelling to more than 20 million active members. The gaming system has achieved 28% growth in 2009, said the company. (Read: Xbox 360 Console Sales Hit 30 Million)
While offering interactive entertainment content including Blu-ray Disc games and movies as well as content and services downloadable through PlayStation Network, the new PS3 is available for 29,980 yen (including tax), US$299, and euro 299, with a streamlined form factor and a pre-installed 120GB Hard Disk Drive.
The popularity of console-based games can be assessed from the fact that Halo 3, a video game developed for Microsoft Xbox 360 console, grossed $300 million worldwide in its first week of launch.
According to DFC Intelligence, a global digital games market tracker, combined cumulative worldwide sales for Microsoft Xbox 360, Sony PlayStation 3, and Nintendo Wii systems are expected to be 180-210 million units by 2012.