After operating nearly 2 years as a subsidiary of eBay, the web search facility StumbleUpon has again become an investor-backed startup. Original company founders, Garrett Camp and Geoff Smith, among other investors, will run it independently. Camp is CEO.
“We are grateful to eBay for its guidance. However, we realized there were few long-term synergies between the two businesses. It is best for us to part ways and focus on our respective strengths,” said Camp. “This change makes it possible for StumbleUpon to continue to innovate and focus on becoming the Web’s largest recommendation service.”
StumbleUpon says it’ll remain focused on helping people discover interesting content by increasing the accessibility of the StumbleUpon service and the quality of recommendations.
StumbleUpon searches websites based on users’ interests. Founded in 2001, it’s based in San Francisco.
To show off its stature, it finds a commonality with other web behemoths, saying it’s backed by the same investors as Google and Facebook.
While most web search services are almost crumbling because of their weak search technologies, it’ll be interesting to see how StumbleUpon saves poor users from stumbling in the ferocious sea of search results.
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