Gen2Media Corporation, an integrated interactive media company, says the first three episodes of “HIP HOP 360″ reality series are now premiering on Xbox LIVE. With online social entertainment offer, it aims to woo over 17 million Xbox LIVE subscribers. It’s hosted by DJ Prostyle.
Prostyle travels the globe to attract Xbox LIVE viewers. Delivering provocative insight into the minds, music and lifestyles of chart-busting artists, HIP HOP 360 dishes up unprecedented backstage access to the best stage shows, video shoots, parties, vacation spots and luxury homes of today’s giants of Hip Hop, including Rick Ross, Pitbull, Jadakiss, Akon, Gorilla Zoe and Little Wayne, among others.
The latest sneak peeks of fresh episodes and the series’ trailer are at http://www.e360live.com/hiphop360.
Social gaming platforms like Xbox LIVE are increasingly being leveraged by media and entertainment companies to promote their offerings. For example, Activision Publishing says that the Guitar Hero Metallica game demo will be available for free download on Xbox Live Marketplace.
Also, Square Enix, a publisher of interactive entertainment products, recently announced that the tower defence simulation game Crystal Defenders previously released for the iPod and iPhone 3G/iPod touch, is now available worldwide for download via Xbox Live Arcade.
In addition to HIP HOP 360, Xbox LIVE is also the source for other Gen2Media on-demand programs, including Scribble Jam and Angie Martinez: Interviews with Hip Hop, featuring urban artists discussing their lives, inspirations and latest controversies with the popular HOT 97 radio host.
